Brand Coordinator Marine

Share our passion:

Ever since our founder, Genichi Kawakami, established Yamaha Motor, it is our mission to give to ALL our customers KANDO. Not only with our products but also with our employees. KANDO is a Japanese word to express the feeling of deep satisfaction and excitement you get when you encounter something of exceptional value, quality, and performance.

You have the opportunity to be part of the Yamaha family.

For Yamaha Motor Europe N.V., located at Schiphol-Rijk in the Netherlands, we are looking for a Brand Coordinator Marine for our Marketing Division.

About the role:

As a Brand Marketing Marine Coordinator, you can manage different projects at the same time, ensuring good communication flow with different stakeholders and coordinating the main communication activities related to product launches/product lifecycle management.
Working in the European Headquarters of Yamaha will provide the possibility to influence Yamaha’s positioning across the European region. The position allows for creating assets and campaigns that are deployed in different markets, allowing our Distributors to communicate with their final customers.

Main duties will be related to the operational activities within the scope of the creation of Communication materials (images, videos, text), Event Management, and Digital campaigns, with the support of external agencies and internal teams. The position requires a creative mindset and very good organizational skills, working simultaneously on several projects under the guidance of the Manager.

Your responsibilities:

• Led by the Manager, you will support to deliver the Brand/Product Strategy and positioning for certain product groups;
• follow product updates/enhancements and support the creation of related marketing plans;
• Following the 7-step methodology, support in the execution of the necessary activities in each step of the customer lifecycle always aiming to exceed customer expectations in all touchpoints of the customer lifecycle. (This includes pre and post-purchase activities to secure the loyalty of the Yamaha owners and create Lifetime Yamaha Customers);
• Coordinate production and delivery of all communication materials needed to promote Yamaha products and related services/activities, concerning their positioning and Marketing plans;
• Manage different external agencies to ensure Yamaha’s communication materials are creative and explanatory;
• Support the distribution of the various assets for new products, provide Distributors with relevant sales supporting tools, to support new product launches, and better reach the targeted customers;
• support with the execution of the Press Test and Customer events managed by the Trade Marketing and Events Department within the Marketing Division;
• Support the creation and execution of the pan-European on/off-line media campaigns;
• Work closely with creative agencies in developing creative solutions for media campaigns, support Digital team in campaign execution, and propose appropriate media budget split per market/communication channel;
• Analyze competitors throughout the year and be up-to-date with latest trends in the industry;

What do you bring?

• Bachelor's or Master’s degree in Marketing, Communications, or similar;
• Minimum 3 years of experience in a similar position;
• Experience in marketing communication assets creation (visual + written);
• Experience in working with(in) creative agencies (from the client or agency side);
• Understanding of product lifecycle management/product launch from communication/marketing POV- Mandatory (preferably in a related industry);
• Understanding of Digital landscape (digital campaigns);
• Knowledge of Events management;
• You are result-oriented, react fast, and can make decisions;
• You are a fast learner, able to multitask, and can perform in a high-paced environment;
• You are an organized person, able to manage projects, and establish priorities;
• You are a think-out-of-the-box person, able to solve problems, and find creative and alternative solutions to secure the achievement of the goals;
• You have excellent communications skills;
• You are a team player willing to help and support others;
• Fluency in English (verbal and written) is a requirement; Other languages are an asset;
• You have an interest in the marine world and international organizations.

About You!

A motivated and inspirational colleague, happy to support the business and truly devoted to customer success. You consider yourself being a fast learner and a quick doer. With your proactive attitude, you want to make things happen. You are a team player willing to go the extra mile and are not afraid to face challenges. Quality and professionalism lie close to your heart.

About Yamaha Motor Europe:

Yamaha Motor Europe is responsible for coordinating the marketing and sales activities of our products in the European marketplace, mainly: Yamaha motorcycles and scooters, marine outboard engines, Wave runner water vehicles, 4-wheel All-Terrain Vehicles (ATV’s), golf cars, snowmobiles, and generators.

What’s in it for you?

• A diverse and international environment;
• We offer a hybrid way of working, of course, this includes working from home allowance and a budget for setting up your home office;
• Commuting allowance, holiday allowance, and, 28 days off to enjoy as you please;
• 13th-month payment and you will participate in our Bonus Program;
• Pension scheme;
• Learning and development opportunities;
• Discount on Yamaha products;
• Your first contract will be temporary, but with the intention to extend or offer an indefinite contract;
• We support you in getting your motor or boat license;
• Try out our newest models via our private lease plan and staff bike program;
• Free fruits are available in our office;
• You can enjoy breakfast/ lunch in our own restaurant "The Three Forks" at the office;
• Get to know your colleagues during our company/team events and monthly afternoon drinks.

Contact:
Sounds interesting? We are looking forward to receiving your CV and motivation letter.
You can apply by using the LinkedIn apply button!
For more information about the recruitment process please contact us at recruitment@yamaha-motor.nl.

Note, an assessment will be part of our procedure.

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